Al Ghazali University
300+ admissions in one intakeAdmissions had almost stopped for six months. 8 to 9 departments were revived.
For private universities, colleges, schools and academies in Pakistan
Empty seatstoFull admissions
Get every priority programme or class to its admission target this intake, and show management exactly where each student came from.
Prefer to talk now? Chat on WhatsApp
- Campaigns, tracking, landing pages and CRM in one system
- Reports by programme, ready for your next management meeting
- A written guarantee on agreed results
- 3,000+
- admissions secured for education clients
- 4x leads
- and 2x admissions at Lahore Garrison University
- 1 crore+
- PKR in education ads managed
Education teams we've worked with
Everything one intake needs
One team runs the whole path from the first ad to the counsellor's call, planned by programme.
Performance marketing
Campaigns by programme, with budget moved to the biggest gaps.
PKR 1,00,000 a monthResearch
Competitors, students, parents and selling points per programme.
PKR 50,000 a monthTracking
GTM, Meta Pixel and Conversions API, tested on every page.
PKR 50,000 a monthCreative direction
Monthly briefs, and a review before anything goes live.
PKR 80,000 a monthLanding pages and CRO
Copy, design and build, with drop-off reviews during the intake.
PKR 1,25,000 a monthSales team direction
What to stop and start, a follow-up framework and check-ins.
PKR 80,000 a monthLead Desk CRM
Assignment rules, call queue, alerts and reports per counsellor.
PKR 67,500 a monthMonthly reports
Leads by programme, cost per stage, best ads and next actions.
IncludedMonthly worth shown for the University package.
We own: quality and flow of leads, campaigns, research, tracking, landing pages, CRM setup and reports.
You own: producing the creatives, the ad budget paid directly to Meta, calling leads and converting students.
Lead Desk, our own admissions CRM
A CRM is where every lead is stored and followed up. We built Lead Desk ourselves because our education clients were tracking leads in Excel. It comes with every package.
Leads arrive by themselves
Every Meta lead lands in Lead Desk automatically.
One owner for each lead
Assignment rules send each lead to the right counsellor.
A clear daily call queue
Alerts and follow-up rules show who to call next.
Reports you can show
See results per counsellor and per programme.
3,000+ admissions secured for education clients
Shifa Tameer-e-Millat University
5x+ ROAS on Bioscience admissionsPKR 50 lakh+ in ads managed for the university.
Lahore Garrison University
2x admissions and about 4x the leadsMost degree programmes were below target.
About 3xROAS, Superior Grammar School
2 to 3xROAS, Foster Learning School
2 to 3xROAS, Jauhar Foundation High School
850+Website registrations, QCS86
ROAS compares first fees from admissions with ad spend. Results vary with budget, creatives, follow-up and market conditions. We go through the full numbers on your intake review.
What are your empty seats costing you?
Every empty seat is a fee you don't collect. Enter your numbers to see what's at stake, and how few extra admissions would pay for the whole package.
Fees at stake this intake
Three packages, one system
Every package includes all eight parts of the system. Only the volume changes. Online academies and coaching centres use the School package. No setup fee. Minimum commitment is 6 months. GST and ad spend are extra. Pay monthly in advance, or the whole intake upfront.
Swipe to compare packages →
University
PKR 2,50,000per month
Bought separately: PKR 5,52,500 a month
- Performance marketing and budget planning
- Student, parent and competitor research
- Tracking: GTM, Meta Pixel and Conversions API
- Creative direction: 8 to 12 briefs a month
- Landing pages and CRO: 10 to 20 per intake
- Sales team direction: full session and check-ins
- Lead Desk CRM: 15 users
- Monthly reports
4 places per intake
College
PKR 1,25,000per month
- Performance marketing and budget planning
- Student, parent and competitor research
- Tracking: GTM, Meta Pixel and Conversions API
- Creative direction: a smaller set of briefs
- Landing pages and CRO: about 6 per intake
- Sales team direction: short session and check-ins
- Lead Desk CRM: 10 users
- Monthly reports
3 places per intake
School or academy
PKR 60,000per month
- Performance marketing and budget planning
- Student, parent and competitor research
- Tracking: GTM, Meta Pixel and Conversions API
- Creative direction: mostly template briefs
- Landing pages and CRO: about 3, one per class
- Sales team direction: recorded session
- Lead Desk CRM: 5 users
- Monthly reports
2 places per intake
Bonuses with every intake
Bonus 1Intake Target Planner
Target vs last year, mapped by programme at kickoff.
Worth PKR 10,000Bonus 2Competitor Ad Snapshot
A one-page view of what competitors are running.
Worth PKR 20,000Bonus 3End-of-Intake Review
What worked, and the plan for your next intake.
Worth PKR 50,000First 3 universities5 extra Lead Desk CRM users
For one intake, on top of the 15 included.
Worth PKR 50,000A small number of extra admissions can cover the whole package. Check it with your own fees.
If the agreed results don't come, you don't carry the risk
If the agreed results are not achieved, we keep working until they are.Universities
If you do not receive the agreed results, you get a full refund.Colleges and schools
We agree the results in writing before we start. Ad spend is never refunded.
It applies when you
- Keep the agreed monthly ad budget running
- Deliver creatives within the agreed days after each brief
- Use Lead Desk for all leads
- Make first contact within the agreed time and log every outcome
- Give timely access and approvals
This isn't for a client who stops the ads or skips follow-up. It's there so that if you do your part, the risk isn't all yours.
About Qualis Digitals
We are a growth marketing and software team in Pakistan. This system comes from 40 to 50 meetings with university teams, and from our own campaign data across universities, colleges, schools and academies.
- 40 to 50university meetings behind this system
- Our own CRMLead Desk, built for admissions teams
- 3,000+admissions secured for education clients
How an intake runs
- Free intake review
We go through your targets against last year, by programme.
- Build
Research, tracking, landing pages and Lead Desk are set up before campaigns start.
- Run
Campaigns go live. Budget moves to the biggest gaps, with new briefs and a report each month.
- Review
The End-of-Intake Review shows what worked, and sets the plan for your next intake.
What happens after you apply?Answer a few quick questions. If you qualify, you pick a time on our calendar. One person calls you at that time, goes through your numbers and tells you honestly whether the system fits. That's it.
You already get leads. You still can't prove which ones became students.
Management judges you on admissions, and a lead count doesn't answer that.
The leads sit in Excel. Good ones go cold. Junk drains your counsellors. Nobody can say what each stage cost.
So every review turns into defending weak numbers.
More leads won't fix this. What happens after the form will.
Most agencies stop at the lead. We follow it through.
Students get lost at every step after the click. Here is each gap, and how the system closes it.
| Stage | The usual setup | Empty Seats system |
|---|---|---|
| Leads | One form for every programme, and a pile of junk leads | Lead capture and a landing page planned for each programme |
| Ads | The same generic ads, switched on for admission days | Monthly briefs with hooks for students and for parents |
| Tracking | Data stops at the form, with no cost for each stage | GTM, Pixel and Conversions API, with lead stages sent back to Meta |
| Follow-up | Leads sit in Excel and good ones go cold | Lead Desk, our CRM, gives each counsellor a clear daily call queue |
| Your team | Nobody owns the lead, and you can't see who did what | A follow-up framework, training and reports per counsellor |
| Reporting | Success judged by lead count | Qualified leads and cost per stage, by programme |
| No results | You start again with another agency | A written guarantee on agreed results |
Takes about a minute. No obligation.
What clients say on Google
[4.9]Based on [number] reviews
See all reviews on Google
Sample layout. Add your real Google reviews in config.js before the page goes live.
Is this for you?
This is for you if
- You have real admission targets and programmes short of students
- You have a budget for Meta ads
- You have counsellors or an admissions team who will call leads
- Your team can produce creatives in-house
- You're setting targets for an intake, or just missed them
This is not for you if
- You only want cheap leads or the lowest price
- Your ad budget is too small to reach a realistic target
- You have no team to follow up on leads
- You expect us to run your sales team
- You won't use a CRM or share results
Questions marketing heads ask
What happens on the free intake review?
It's a 45-minute call. We go through your targets against last year, then look at your ads, tracking and follow-up. You get a straight answer on whether this system fits. There's no obligation.
What if we don't qualify?
The form tells you straight away, and why. You can still message us on WhatsApp.
Do we have to sign up after the review?
No. If the system fits, we'll explain the next steps. If it doesn't, we'll tell you that too.
Isn't this expensive?
A small number of extra admissions can cover the whole 6-month package. Try the calculator with your own fees.
Agencies have failed us before. Why is this different?
You get reports by programme, one team responsible from the ad to the lead desk, and a written guarantee on agreed results.
We already run Meta ads. Is this still for us?
Yes. Most institutions we meet already run ads. The system fixes what sits around them: tracking, landing pages, follow-up and reporting.
Why do we make the creatives?
You know your institution best. We give you the research, the briefs and a review before anything goes live.
Our team won't use a CRM. What then?
Training and direction are included, and Lead Desk gives each person a clear daily queue.
Who calls the leads?
Your team. They run sales and close admissions. We set up the system they work in and direct the process.
Is ad spend included?
No. You pay Meta directly, so you always see what's spent. GST is also extra.
When can we start?
Apply early. Clients sign at least 6 weeks before intake campaigns start, and the minimum engagement is 6 months.
Do you work outside Lahore and Islamabad?
Yes. Delivery is remote, so we work with institutions across Pakistan.
Still have questions? Chat with us on WhatsApp
You already get leads. Now fill the seats.
The best time to talk is while targets are being set, or right after an intake that missed them.
- Your targets against last year, programme by programme
- Where your leads are leaking today
- A straight answer on whether the system fits
This is application-only. We take 4 universities, 3 colleges and 2 schools per intake, so each one gets our full attention. Sign at least 6 weeks before campaigns start, or join the next intake.